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Apeldoorn Deputy Mayor Nick Derks Discusses Collaborations with Wittenborg

Apeldoorn Deputy Mayor Nick Derks Discusses Collaborations with Wittenborg

Derks Visits School and Meets with Students, Housing Team and Executive Staff

https://www.wittenborg.eu/apeldoorn-deputy-mayor-nick-derks-discusses-collaborations-wittenborg.htm

Wittenborg had the pleasure of welcoming Apeldoorn city councillor and Deputy Mayor Nick Derks for a visit on 15 March. Derks, who is responsible for the economy and higher education at the Municipality of Apeldoorn, came to the school with the goal of gaining further understanding of the demands of the sector, gathering policy insights and discussing possible partnerships.  

In addition to visiting Wittenborg’s housing facilities, where he met with the housing team and also spoke to some of the students, the councillor also attended a session with a group of international students and a meeting with the school’s management team.  

Apeldoorn councillor and Deputy Mayor Nick Derks said he was grateful for the warm welcome from the Wittenborg family. “It was inspiring to speak to these motivated students about the issues they encounter in Apeldoorn. I'm already looking forward to my next visit to Wittenborg.” 

The school’s CEO, Maggie Feng, thanked Derks for his visit and highlighted that the meeting was very productive and insightful. She also emphasised Wittenborg’s commitment to keep working hard and making Apeldoorn home to talents from all over the world.  

Global People Lunch & Talk on the Power of Failure and Being Yourself

Global People Lunch & Talk on the Power of Failure and Being Yourself

Dr Elijah Sanches Inspires with Insights on Failure and Risk-Taking 

https://www.wittenborg.eu/global-people-lunch-talk-power-failure-and-being-yourself.htm

In a recent Global People Lunch & Talk, Wittenborg staff and students were treated to an insightful discussion led by Elijah Sanches, a 28-year-old doctor specialising in public health and prevention of domestic violence, child abuse, elderly abuse and sexual violence.  

From Doctor to Entrepreneur

On 14 March, Sanches kicked off his session titled 'The Power of Being Yourself' at Wittenborg's Amsterdam study location by emphasising the significance of failure. Sanches' dialogue particularly focused on the importance of taking risks in any entrepreneurial journey:  

"A lot of people I meet are very successful. They're millionaires, they're doctors, they have a good job. And when I ask them how they got there, they always tell me, 'I failed a lot'. The lessons I've learned during my five, six years as an entrepreneur are from failing. If everything is going well, you don't learn anything. When you fail, you have to think about what you can do better and find solutions."

Sanches, who initially wanted to be a plastic surgeon, went on to become a medical professional. But what he liked even more than that however, was being an entrepreneur. Sanches later co-founded Invicta Academy in 2019, a venture dedicated to providing education at all levels of the Dutch education system. Additionally, he founded Ankie – named after his mother – which focuses on delivering care to elderly individuals within the comfort of their homes.

Throughout the talk, Sanches shared anecdotes from his entrepreneurial ventures, highlighting the challenges he faced and the innovative solutions he devised.  

Wittenborg Remains Popular Among Prospective Students in Türkiye

Wittenborg Remains Popular Among Prospective Students in Türkiye

Wittenborg Representatives Attend the StudyExpo International Education Fair in Türkiye 

https://www.wittenborg.eu/wittenborg-remains-popular-among-prospective-students-turkiye.htm

In a bid to offer prospective students a glimpse into Wittenborg's diverse educational programmes, Senior Communications Manager Sinem Dosdogru and Admissions Administrator Amin Nadervandi recently took part in the StudyExpo International Education Fair in Istanbul and Izmir.

From 24 to 27 February, a variety of schools from over 30 countries, including the United States, Germany, Australia, and South Africa, attended the fair. Notably, Wittenborg stood out as the only representative from the Netherlands.

Dosdogru and Nadervandi interacted with a crowd exceeding well over 250 people, all eager to explore study options in the Netherlands. Dosdogru said, "We had the longest queue from beginning to end of the fair, both days. It was remarkable."

Nadervandi noted the unique position Wittenborg held as the sole Dutch business school present, attracting significant interest from individuals and students aspiring to study in the Netherlands. He quipped, "We didn't take any coffee breaks due to the continuous flow of visitors queuing in front of our stand."

Dosdogru shared anecdotes of prospective students' enthusiasm, such as a group of five friends keen to study abroad together and a family with twins, both eager to pursue studies in the Netherlands.

She also answered common queries surrounding housing, language preferences and visa processes, underlining Wittenborg's commitment to providing comprehensive support.  

AACSB’s Deans Conference: Wittenborg Gains Valuable Insights into the Industry

https://www.wittenborg.eu/aacsbs-deans-conference-wittenborg-gains-valuable-insights-industry.htm

Institution Represented in Barcelona by Head of School of Business Rauf Abdul

https://www.wittenborg.eu/aacsbs-deans-conference-wittenborg-gains-valuable-insights-industry.htm

To foster meaningful connections, forge new partnerships and keep abreast of the latest industry trends, Wittenborg Head of the School of Business Rauf Abdul attended AACSB’s Deans Conference from 20 to 22 February. 

Held at the Centre Convencions Internacional Barcelona (CCIB) in Barcelona, Spain, the event featured various networking sessions, open discussions, keynote speeches and workshops, among other activities. The themes addressed included the challenges faced by deans, entrepreneurship and innovation, how to build a college brand, digital transformation and the impact of AI on education.  

Abdul highlighted that the events were fruitful and inspiring, having centred on topics that are up to date and relevant to the industry. “The second keynote on ‘Leading a Business School in the Era of AI’ sparked a thought-provoking discussion. Participants reflected on the importance of embracing AI with a people-centric vision. One of the key challenges discussed was how higher education institutions and businesses can create value through generative AI technologies while being mindful of the ethical implications, particularly potential biases in data or algorithms.” 

The Head of the School of Business commented that he actively participated in the discussions held during the events, including the debate conducted during the session ‘The Inclusive Business School’. This activity focused on how schools are overcoming challenges related to inclusion and access.  

Charting Course for Progress: Insights from Wittenborg's Student & Staff Conference Day

Charting Course for Progress: Insights from Wittenborg's Student & Staff Conference Day

Students & Staff Discuss AI, Examinations, Communication and More 

https://www.wittenborg.eu/charting-course-progress-insights-wittenborgs-student-staff-conference-day.htm

On 5 March, Wittenborg hosted its annual Student and Staff Conference Day in Apeldoorn and online to encourage discussion and debate among students and staff.  

The day kicked off with separate discussions for staff and students, paving the way for interactive feedback exchanges in the afternoon. During these discussions, moderated – and led – by Wittenborg's Dadi Chen, Fjorentina Muco, Fahad Shakeel, and Vanessa de Oliveira Menezes at various stages, the staff meeting covered a wide range of topics. De Oliveira Menezes commented that the staff engaged in significant conversations, reflecting on the successes of the past year, including new student accommodation and collaboration with Global People.

"After a discussion lasting just over an hour, it was concluded that employees would like to take more courses to improve their skills," De Oliveira Menezes explained further. These courses could be in teaching, AI (Artificial Intelligence), communication, team building and other subjects.

Charting Course for Progress Insights from Wittenborg's Student & Staff Conference Day

Fun and Games - over 100 Students at Wittenborg’s Bowling Night

Fun and Games - over 100 Students at Wittenborg’s Bowling Night

Event Provides Opportunities for Relaxing and Socialising

https://www.wittenborg.eu/fun-and-games-over-100-students-wittenborgs-bowling-night.htm

For more than 100 Wittenborg students and staff members, the evening of 23 February was an opportunity to have fun, relax and make new friends. Held at Bowlingcentrum Apeldoorn, the school’s Bowling Night featured 10 reserved lanes for the members of the Wittenborg family from 17:00 to 19:00. It also included free drinks and snacks for participants who had registered prior to the event.  

According to External Relations & Events Manager Sophia Faraji, the school is planning other exciting events such as the Karaoke Night in April and the Summer Jam in June. “We encourage all students to participate in these activities because they help with stress relief and promote community building,” she said.  

MBM student Kalu Agwu, specialising in Logistics & Trade, said that he enjoyed the Bowling Night a lot, describing it as competitive and interesting.

 Fun and Games - over 100 Students at Wittenborg’s Bowling Night

Floral Design and Entrepreneurship: Lessons Learned from Miranda ter Voorde

Floral Design and Entrepreneurship: Lessons Learned from Miranda ter Voorde

Ter Voorde Shares Insights into her Entrepreneurial Journey During Open Lecture 

https://www.wittenborg.eu/floral-design-and-entrepreneurship-lessons-learned-miranda-ter-voorde.htm

In an open lecture, floral entrepreneur Miranda ter Voorde offered students and alumni a glimpse into her journey from florist to successful business owner and entrepreneur.

The lecture, held on 29 February in Apeldoorn, saw attendees eager to learn from ter Voorde's wealth of experience.

Ter Voorde, known for her flower arrangements in Rituals Cosmetics stores, shared anecdotes and emphasised the evolution of her skills and mindset over the years.

"I started as a florist, but in the 24 years that I have my company, I started to be also an entrepreneur," ter Voorde explained. "I'm now more an entrepreneur than a florist. It doesn't mean I don't have the passion anymore, but my skills are so developed in the growth of my company that I love being an entrepreneur." Here, she mentioned her company based in Apeldoorn, Meesterlijk Geschikt, of which she is owner and creative director. Apart from creating flower arrangements for various occasions, ter Voorde and her team at Meesterlijk Geschikt also engage in concept development, event organisation and more. The company has a rich history of organising events, one notable example being the creation of a boat for the coronation of the King of the Netherlands, Willem-Alexander.

Ter Voorde also talked about her book, published in 2010, called 'Celebrations'. In this book, she touches on a world of different festivities (birthdays, bridal showers, Thanksgiving, Christmas, Easter, and more) framed with flowers to show how powerful a floral emotion can be. 

How to Create the Perfect Pitch - Guest Lecturer Discusses with Students

How to Create the Perfect Pitch - Guest Lecturer Discusses with Students

Udo Neufeglise Offers Valuable Insights to Bachelor’s Students 

https://www.wittenborg.eu/how-create-perfect-pitch-guest-lecturer-discusses-students.htm

In today’s highly connected and digital world, small and medium-sized enterprises (SMEs) have both opportunities and challenges to stand out in the global market. One key element of success is the sales pitch, which was the topic of the guest lecture delivered by Udo Neufeglise to a group of Wittenborg bachelor’s students on 17 January.  

Neufeglise, who is vastly experienced in different areas including sales, customer service, account management and operations, discussed how to create a perfect sales pitch and the importance of it for companies. Moreover, he shared good and bad examples of sales pitches and delved into his personal experiences and reflections on work in sales.

According to the guest lecturer, in view of globalisation, international marketing is no longer only important for big companies, but also for SMEs. Neufeglise highlights that, just like in the case of other professions, people get better at sales with experience.  

During the lecture, he emphasised the importance of the values that make up a great pitch, such as expertise in the subject, confidence, trust and conciseness. On the other hand, the activity also addressed attitudes that should be avoided by people when they are pitching, including poor preparation, not leaving time for a response, talking too much about oneself and lack of communication skills.  

“One very important aspect of it is trust, which needs to be built by your natural and authentic behaviour. By staying close to your core values and representing your brand in a consistent way, you will connect with people and deliver a great pitch,” he said.

Strategic Board of Stedendriehoek Considers Region's Identity and Ambitions

Strategic Board of Stedendriehoek Considers Region's Identity and Ambitions

Wittenborg CEO and Stakeholders Discuss the Stedendriehoek's Branding

https://www.wittenborg.eu/strategic-network-apeldoorn-considers-stedendriehoek-regions-identity-and-ambitions.htm

Wittenborg CEO, Maggie Feng, was among the attendees at a meeting hosted by the Strategic Network Apeldoorn, focused on shaping the future of Deventer, Lochem, Voorst, Epe, Brummen, Zutphen, Heerde and Apeldoorn, referred to as the Stedendriehoek region.  

The meeting aimed to address important questions about the region's identity, vision for the future, and shared ambitions, with the ultimate goal being threefold: What values fit the region? What is the vision of the region in 2050 and what is the ambition?

The meeting, held on 5 February, brought together key stakeholders, at Kruiskerk in Eerbeek, including Ton Heerts, the Strategic Board Chairman, and Alex van Hedel, Mayor of the Municipality of Brummen. The Strategic Board invited Erik Braun, Associate Professor of Marketing at Copenhagen and Erasmus University, to give a presentation on what he calls "regional thinking".  

Braun referenced an article from The Guardian, which highlights Denmark's efforts to rebrand part of Sweden as 'Greater Copenhagen' eight years ago. Braun said that "a region functions as a brand in shaping its image. This image can be influenced, and it is beneficial to manage a region as a brand."

For Feng, this was quite interesting. "Greater Copenhagen now extends to neighbouring areas of Sweden. It just shows that the region is a wider concept and one should not think that because we have the Ijssel River dividing up Apeldoorn, Deventer, and Zutphen, we cannot be a region."

Mental Health Support: Wittenborg's Commitment to Student Well-being

Mental Health Support: Wittenborg's Commitment to Student Well-being

https://www.wittenborg.eu/mental-health-support-wittenborgs-commitment-student-well-being.htm

Wittenborg's Ongoing Dedication to Student Well-being: Continuing the Dialogue on Mental Health

Did you know? After numerous discussions about mental health over the last couple of years during the Student and Staff Conference Day, Wittenborg introduced a comprehensive support system in 2023 to address personal and confidential issues.

On 5 March, Wittenborg's Student and Staff Conference Day kicked off in Apeldoorn once again. During the morning session, students and staff gathered separately to discuss the workplace structure and environment. Topics included teaching techniques, social gatherings and additional training. The meeting, headed by staff representative Dadi Chen, was hybrid, allowing participation from faculty and staff working remotely, as well as student representatives from Amsterdam.

Following this, the Programme Committee meeting took place with the outcomes of these discussions presented and further deliberated over during the Plenary Feedback session in the afternoon.

Apeldoorn Deputy Mayor Nick Derks Discusses Collaborations with Wittenborg

Apeldoorn Deputy Mayor Nick Derks Discusses Collaborations with Wittenborg

Derks Visits School and Meets with Students, Housing Team and Executive Staff

https://www.wittenborg.eu/apeldoorn-deputy-mayor-nick-derks-discusses-collaborations-wittenborg.htm

Wittenborg had the pleasure of welcoming Apeldoorn city councillor and Deputy Mayor Nick Derks for a visit on 15 March. Derks, who is responsible for the economy and higher education at the Municipality of Apeldoorn, came to the school with the goal of gaining further understanding of the demands of the sector, gathering policy insights and discussing possible partnerships.  

In addition to visiting Wittenborg’s housing facilities, where he met with the housing team and also spoke to some of the students, the councillor also attended a session with a group of international students and a meeting with the school’s management team.  

Apeldoorn councillor and Deputy Mayor Nick Derks said he was grateful for the warm welcome from the Wittenborg family. “It was inspiring to speak to these motivated students about the issues they encounter in Apeldoorn. I'm already looking forward to my next visit to Wittenborg.” 

The school’s CEO, Maggie Feng, thanked Derks for his visit and highlighted that the meeting was very productive and insightful. She also emphasised Wittenborg’s commitment to keep working hard and making Apeldoorn home to talents from all over the world.  

Global People Lunch & Talk on the Power of Failure and Being Yourself

Global People Lunch & Talk on the Power of Failure and Being Yourself

Dr Elijah Sanches Inspires with Insights on Failure and Risk-Taking 

https://www.wittenborg.eu/global-people-lunch-talk-power-failure-and-being-yourself.htm

In a recent Global People Lunch & Talk, Wittenborg staff and students were treated to an insightful discussion led by Elijah Sanches, a 28-year-old doctor specialising in public health and prevention of domestic violence, child abuse, elderly abuse and sexual violence.  

From Doctor to Entrepreneur

On 14 March, Sanches kicked off his session titled 'The Power of Being Yourself' at Wittenborg's Amsterdam study location by emphasising the significance of failure. Sanches' dialogue particularly focused on the importance of taking risks in any entrepreneurial journey:  

"A lot of people I meet are very successful. They're millionaires, they're doctors, they have a good job. And when I ask them how they got there, they always tell me, 'I failed a lot'. The lessons I've learned during my five, six years as an entrepreneur are from failing. If everything is going well, you don't learn anything. When you fail, you have to think about what you can do better and find solutions."

Sanches, who initially wanted to be a plastic surgeon, went on to become a medical professional. But what he liked even more than that however, was being an entrepreneur. Sanches later co-founded Invicta Academy in 2019, a venture dedicated to providing education at all levels of the Dutch education system. Additionally, he founded Ankie – named after his mother – which focuses on delivering care to elderly individuals within the comfort of their homes.

Throughout the talk, Sanches shared anecdotes from his entrepreneurial ventures, highlighting the challenges he faced and the innovative solutions he devised.  

Wittenborg Remains Popular Among Prospective Students in Türkiye

Wittenborg Remains Popular Among Prospective Students in Türkiye

Wittenborg Representatives Attend the StudyExpo International Education Fair in Türkiye 

https://www.wittenborg.eu/wittenborg-remains-popular-among-prospective-students-turkiye.htm

In a bid to offer prospective students a glimpse into Wittenborg's diverse educational programmes, Senior Communications Manager Sinem Dosdogru and Admissions Administrator Amin Nadervandi recently took part in the StudyExpo International Education Fair in Istanbul and Izmir.

From 24 to 27 February, a variety of schools from over 30 countries, including the United States, Germany, Australia, and South Africa, attended the fair. Notably, Wittenborg stood out as the only representative from the Netherlands.

Dosdogru and Nadervandi interacted with a crowd exceeding well over 250 people, all eager to explore study options in the Netherlands. Dosdogru said, "We had the longest queue from beginning to end of the fair, both days. It was remarkable."

Nadervandi noted the unique position Wittenborg held as the sole Dutch business school present, attracting significant interest from individuals and students aspiring to study in the Netherlands. He quipped, "We didn't take any coffee breaks due to the continuous flow of visitors queuing in front of our stand."

Dosdogru shared anecdotes of prospective students' enthusiasm, such as a group of five friends keen to study abroad together and a family with twins, both eager to pursue studies in the Netherlands.

She also answered common queries surrounding housing, language preferences and visa processes, underlining Wittenborg's commitment to providing comprehensive support.  

AACSB’s Deans Conference: Wittenborg Gains Valuable Insights into the Industry

https://www.wittenborg.eu/aacsbs-deans-conference-wittenborg-gains-valuable-insights-industry.htm

Institution Represented in Barcelona by Head of School of Business Rauf Abdul

https://www.wittenborg.eu/aacsbs-deans-conference-wittenborg-gains-valuable-insights-industry.htm

To foster meaningful connections, forge new partnerships and keep abreast of the latest industry trends, Wittenborg Head of the School of Business Rauf Abdul attended AACSB’s Deans Conference from 20 to 22 February. 

Held at the Centre Convencions Internacional Barcelona (CCIB) in Barcelona, Spain, the event featured various networking sessions, open discussions, keynote speeches and workshops, among other activities. The themes addressed included the challenges faced by deans, entrepreneurship and innovation, how to build a college brand, digital transformation and the impact of AI on education.  

Abdul highlighted that the events were fruitful and inspiring, having centred on topics that are up to date and relevant to the industry. “The second keynote on ‘Leading a Business School in the Era of AI’ sparked a thought-provoking discussion. Participants reflected on the importance of embracing AI with a people-centric vision. One of the key challenges discussed was how higher education institutions and businesses can create value through generative AI technologies while being mindful of the ethical implications, particularly potential biases in data or algorithms.” 

The Head of the School of Business commented that he actively participated in the discussions held during the events, including the debate conducted during the session ‘The Inclusive Business School’. This activity focused on how schools are overcoming challenges related to inclusion and access.  

Charting Course for Progress: Insights from Wittenborg's Student & Staff Conference Day

Charting Course for Progress: Insights from Wittenborg's Student & Staff Conference Day

Students & Staff Discuss AI, Examinations, Communication and More 

https://www.wittenborg.eu/charting-course-progress-insights-wittenborgs-student-staff-conference-day.htm

On 5 March, Wittenborg hosted its annual Student and Staff Conference Day in Apeldoorn and online to encourage discussion and debate among students and staff.  

The day kicked off with separate discussions for staff and students, paving the way for interactive feedback exchanges in the afternoon. During these discussions, moderated – and led – by Wittenborg's Dadi Chen, Fjorentina Muco, Fahad Shakeel, and Vanessa de Oliveira Menezes at various stages, the staff meeting covered a wide range of topics. De Oliveira Menezes commented that the staff engaged in significant conversations, reflecting on the successes of the past year, including new student accommodation and collaboration with Global People.

"After a discussion lasting just over an hour, it was concluded that employees would like to take more courses to improve their skills," De Oliveira Menezes explained further. These courses could be in teaching, AI (Artificial Intelligence), communication, team building and other subjects.

Charting Course for Progress Insights from Wittenborg's Student & Staff Conference Day

Fun and Games - over 100 Students at Wittenborg’s Bowling Night

Fun and Games - over 100 Students at Wittenborg’s Bowling Night

Event Provides Opportunities for Relaxing and Socialising

https://www.wittenborg.eu/fun-and-games-over-100-students-wittenborgs-bowling-night.htm

For more than 100 Wittenborg students and staff members, the evening of 23 February was an opportunity to have fun, relax and make new friends. Held at Bowlingcentrum Apeldoorn, the school’s Bowling Night featured 10 reserved lanes for the members of the Wittenborg family from 17:00 to 19:00. It also included free drinks and snacks for participants who had registered prior to the event.  

According to External Relations & Events Manager Sophia Faraji, the school is planning other exciting events such as the Karaoke Night in April and the Summer Jam in June. “We encourage all students to participate in these activities because they help with stress relief and promote community building,” she said.  

MBM student Kalu Agwu, specialising in Logistics & Trade, said that he enjoyed the Bowling Night a lot, describing it as competitive and interesting.

 Fun and Games - over 100 Students at Wittenborg’s Bowling Night

Floral Design and Entrepreneurship: Lessons Learned from Miranda ter Voorde

Floral Design and Entrepreneurship: Lessons Learned from Miranda ter Voorde

Ter Voorde Shares Insights into her Entrepreneurial Journey During Open Lecture 

https://www.wittenborg.eu/floral-design-and-entrepreneurship-lessons-learned-miranda-ter-voorde.htm

In an open lecture, floral entrepreneur Miranda ter Voorde offered students and alumni a glimpse into her journey from florist to successful business owner and entrepreneur.

The lecture, held on 29 February in Apeldoorn, saw attendees eager to learn from ter Voorde's wealth of experience.

Ter Voorde, known for her flower arrangements in Rituals Cosmetics stores, shared anecdotes and emphasised the evolution of her skills and mindset over the years.

"I started as a florist, but in the 24 years that I have my company, I started to be also an entrepreneur," ter Voorde explained. "I'm now more an entrepreneur than a florist. It doesn't mean I don't have the passion anymore, but my skills are so developed in the growth of my company that I love being an entrepreneur." Here, she mentioned her company based in Apeldoorn, Meesterlijk Geschikt, of which she is owner and creative director. Apart from creating flower arrangements for various occasions, ter Voorde and her team at Meesterlijk Geschikt also engage in concept development, event organisation and more. The company has a rich history of organising events, one notable example being the creation of a boat for the coronation of the King of the Netherlands, Willem-Alexander.

Ter Voorde also talked about her book, published in 2010, called 'Celebrations'. In this book, she touches on a world of different festivities (birthdays, bridal showers, Thanksgiving, Christmas, Easter, and more) framed with flowers to show how powerful a floral emotion can be. 

How to Create the Perfect Pitch - Guest Lecturer Discusses with Students

How to Create the Perfect Pitch - Guest Lecturer Discusses with Students

Udo Neufeglise Offers Valuable Insights to Bachelor’s Students 

https://www.wittenborg.eu/how-create-perfect-pitch-guest-lecturer-discusses-students.htm

In today’s highly connected and digital world, small and medium-sized enterprises (SMEs) have both opportunities and challenges to stand out in the global market. One key element of success is the sales pitch, which was the topic of the guest lecture delivered by Udo Neufeglise to a group of Wittenborg bachelor’s students on 17 January.  

Neufeglise, who is vastly experienced in different areas including sales, customer service, account management and operations, discussed how to create a perfect sales pitch and the importance of it for companies. Moreover, he shared good and bad examples of sales pitches and delved into his personal experiences and reflections on work in sales.

According to the guest lecturer, in view of globalisation, international marketing is no longer only important for big companies, but also for SMEs. Neufeglise highlights that, just like in the case of other professions, people get better at sales with experience.  

During the lecture, he emphasised the importance of the values that make up a great pitch, such as expertise in the subject, confidence, trust and conciseness. On the other hand, the activity also addressed attitudes that should be avoided by people when they are pitching, including poor preparation, not leaving time for a response, talking too much about oneself and lack of communication skills.  

“One very important aspect of it is trust, which needs to be built by your natural and authentic behaviour. By staying close to your core values and representing your brand in a consistent way, you will connect with people and deliver a great pitch,” he said.

Strategic Board of Stedendriehoek Considers Region's Identity and Ambitions

Strategic Board of Stedendriehoek Considers Region's Identity and Ambitions

Wittenborg CEO and Stakeholders Discuss the Stedendriehoek's Branding

https://www.wittenborg.eu/strategic-network-apeldoorn-considers-stedendriehoek-regions-identity-and-ambitions.htm

Wittenborg CEO, Maggie Feng, was among the attendees at a meeting hosted by the Strategic Network Apeldoorn, focused on shaping the future of Deventer, Lochem, Voorst, Epe, Brummen, Zutphen, Heerde and Apeldoorn, referred to as the Stedendriehoek region.  

The meeting aimed to address important questions about the region's identity, vision for the future, and shared ambitions, with the ultimate goal being threefold: What values fit the region? What is the vision of the region in 2050 and what is the ambition?

The meeting, held on 5 February, brought together key stakeholders, at Kruiskerk in Eerbeek, including Ton Heerts, the Strategic Board Chairman, and Alex van Hedel, Mayor of the Municipality of Brummen. The Strategic Board invited Erik Braun, Associate Professor of Marketing at Copenhagen and Erasmus University, to give a presentation on what he calls "regional thinking".  

Braun referenced an article from The Guardian, which highlights Denmark's efforts to rebrand part of Sweden as 'Greater Copenhagen' eight years ago. Braun said that "a region functions as a brand in shaping its image. This image can be influenced, and it is beneficial to manage a region as a brand."

For Feng, this was quite interesting. "Greater Copenhagen now extends to neighbouring areas of Sweden. It just shows that the region is a wider concept and one should not think that because we have the Ijssel River dividing up Apeldoorn, Deventer, and Zutphen, we cannot be a region."

Mental Health Support: Wittenborg's Commitment to Student Well-being

Mental Health Support: Wittenborg's Commitment to Student Well-being

https://www.wittenborg.eu/mental-health-support-wittenborgs-commitment-student-well-being.htm

Wittenborg's Ongoing Dedication to Student Well-being: Continuing the Dialogue on Mental Health

Did you know? After numerous discussions about mental health over the last couple of years during the Student and Staff Conference Day, Wittenborg introduced a comprehensive support system in 2023 to address personal and confidential issues.

On 5 March, Wittenborg's Student and Staff Conference Day kicked off in Apeldoorn once again. During the morning session, students and staff gathered separately to discuss the workplace structure and environment. Topics included teaching techniques, social gatherings and additional training. The meeting, headed by staff representative Dadi Chen, was hybrid, allowing participation from faculty and staff working remotely, as well as student representatives from Amsterdam.

Following this, the Programme Committee meeting took place with the outcomes of these discussions presented and further deliberated over during the Plenary Feedback session in the afternoon.

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