Carving out her Path: Wittenborg Graduate Reflects on Academic and Professional Journey
Rousanna Baird’s Career Shaped by Variety of Experiences
where savannahs meet the jungle at the foot of the Kanuku Mountains, Wittenborg graduate Rousanna Baird had always dreamed of experiencing more of the world. While growing up in Guyana, she became fascinated by Europe’s rich history, culture and art, and also felt the urge to promote social change. “When I was 10, living in Lethem, I saw a magazine featuring the drought and famine in Africa, and it ignited my desire to work for the United Nations. That was a pivotal moment in my life,” she stresses.
After graduating from high school, instead of going straight to university, Rousanna gained professional experience in fields such as marketing, public relations and fashion before deciding to pursue her dream of living abroad.
Then, between 2012 and 2013, she had the opportunity to participate in a UN educational programme in Norway that was highly transformative. During this period, Rousanna learned about the fundamentals of the United Nations and non-governmental organisations as well as the work these institutions do in order to deal with the world’s problems. She also travelled to Rwanda, Uganda and South Sudan with her class in the context of a project that analysed the effectiveness of actions conducted by NGOs in refugee camps.
Wittenborg Welcomes 89 New Students from 20 Countries for the September Start
Introduction Week Features Informative Sessions and a Special Welcome Lunch
https://www.wittenborg.eu/wittenborg-welcomes-89-new-students-20-countries-september-start.htmhttps://www.wittenborg.eu/wittenborg-welcomes-89-new-students-20-countries-september-start.htm
As a new academic 'September' block begins, 89 students representing 20 different nationalities were welcomed by Wittenborg, across its three campuses, at the start of their educational journey. This diverse group hails from Chile, China, India, Netherlands, USA, Iran, Kenya, Kazakhstan, Belarus, Sri Lanka, Bangladesh, Morocco, Somalia, Nigeria, Pakistan, Turkey, Uganda, South Korea and Vietnam. The Business School has 6 entries a year in its BBA, MSc and MBA programmes, and expects a further 70 new students to join in October and another 50 new students in December!
This year, from 29 August to 1 September, Wittenborg's new students participated in the school’s Introduction Week, which takes place at the beginning of each block. Throughout this period, they engaged in various sessions aimed at familiarising them with the institution and providing valuable insights into life in the Netherlands, or in the case of Munich, life in Germany. Introduction Week was held at the main campus Apeldoorn, and the Amsterdam and Munich locations.
The Courage to Start Again: MBA Graduate Beginning New Career in the Netherlands
MBM Graduate Starts International Career in Marketing
Tram La Currently Working as Marketing Executive for Kraft Heinz
https://www.wittenborg.eu/mbm-graduate-starts-international-career-marketing.htm
For Wittenborg graduate Tram La, who recently completed an MBM degree in Digital Marketing and Communication, moving to the Netherlands to pursue her programme was a way to get out of her comfort zone and invest in personal growth. “This was the first time that I travelled so far away without my parents; up to that point I had never travelled out of Asia, and my longest trip had been a two-hour flight to Thailand,” the Vietnamese student highlights.
While living in Vietnam, La obtained a bachelor’s degree in Commerce and Business, and she had the opportunity to work as a marketing professional for large companies such as Kantar Millward Brown, LG and Pepsi.
However, she decided to broaden her horizons, update her knowledge and experience a new environment by joining a master’s programme abroad. After doing some research, La found information on Wittenborg and realised that the digital marketing courses offered by the school were really up-to-date. She applied for the programme and also for the Holland Scholarship, successfully being accepted for both.
Research Investigates How University Instagram Profiles Shape Student Choices
Polina Kuyukina’s Thesis Reveals Influential Factors in Prospective Students’ Programme Choices
Digital media has been evolving fast and, in many ways, supplanting traditional media tools. These changes are also significant in the field of higher education and have influenced the relationship between institutions and students. For this reason, MBM student Polina Kuyukina decided to conduct her thesis research on how the functional and emotional characteristics communicated by Dutch universities on Instagram affect the study choices of international students who apply for bachelor’s and master’s programmes.
Kuyukina, who recently obtained a diploma in Digital Marketing & Communication, points out that nowadays it is not enough for businesses to be present on social media platforms and reach their target audience. In addition to that, companies must stand out from their competitors and demonstrate how customers will benefit from their products or services.
Study Investigates How Tweets Influence Cryptocurrency Market Behaviour
Parsa Motamedi’s Master’s Thesis Analyses Popular Cryptocurrency Cardano
In a world where both cryptocurrencies and Twitter are immensely popular, there is a high chance that there would be a mutual relationship between them. Having considered this possibility, Parsa Motamedi, who recently obtained an MBM degree in Entrepreneurship & Innovation, decided to investigate this phenomenon for his master’s thesis.
Motamedi, who pursued his programme at Wittenborg’s Munich study location, focused his analysis on the correlation between the tweets by US opinion leaders and the market behaviour for cryptocurrency Cardano.
“For me, this is a relevant topic of study because nowadays a lot of people just want to make easy money, and they want it to be automatic. And when it comes to social media, Twitter is really powerful; it is used with such high frequency and raw emotion, and people really consider it their diary or their personal blog. We all love to find the correlations between things, and that is really fascinating to me, the way everything is connected and how we can see that on a scientific level and on a deeper level,” he highlights.
Wittenborg Nominated for Prestigious PIEoneer Awards
WUAS Short-listed in Categories of Student Support and Business School of the Year
https://www.wittenborg.eu/wittenborg-nominated-prestigious-pieoneer-awards.htm
Wittenborg is proud to have been short-listed at the PIEoneer Awards, one of the most prestigious international awards in the field of higher education. The institution has been nominated in two categories: Student Support and Business School of the Year. The award ceremony will take place in London on 22 September, at the Hilton Bankside Hotel, and will be attended by the president of Wittenborg Peter Birdsall and the school’s CEO Maggie Feng.
While Wittenborg graduate Olumide Omotoso was a finalist in the category International Alumni of the Year in 2019, it is the first time that the school itself is nominated for the PIEoneer Awards. Birdsall said that it is an honour for Wittenborg to be in the list of finalists, highlighting that the PIE News is a leading publication of news articles and analyses as well as a world-renowned resource for discussions on international higher education.
Employability Skills of International Graduates Analysed in MBM Thesis
Sophia Faraji’s Study Highlights Talents Brought by Internationals to the Netherlands
https://www.wittenborg.eu/employability-skills-international-graduates-analysed-mbm-thesis.htm
Wittenborg’s External Relations & Events Coordinator, Sophia Faraji, recently reached a new milestone in her career by completing an MBM degree in Digital Marketing and Communication at the school.
Based on her professional and personal trajectory, Faraji decided to focus her thesis research on the employability skills and abilities of international graduates from universities of applied sciences in the Netherlands.
“As someone working in the External Relations Department at Wittenborg, my primary responsibility is to facilitate interactions between the institution and the broader community. One crucial aspect of this role is to ensure that our international graduates possess the necessary skills and abilities to succeed in the job market, both within the Netherlands and globally. By researching this topic, I aimed to gain a comprehensive understanding of the specific employability needs and challenges faced by our international graduates,” she highlights.
Wittenborg Research Centre Hosts Digital Skills Workshop as part of INFLUERA project
Promoting and fostering entrepreneurial skills for digital influencers
On 19 June, Wittenborg Research Centre hosted a Digital Skills workshop as part of the Erasmus+ funded project 2021-2-PL01-KA210-YOU-000049841 “Entrepreneurial Toolkit for the Digital Influencer’’ (INFLUERA). Wittenborg is a project partner alongside three other partner organisations from three countries: Fundacja Eduvibes (Poland), Social Cooperative Enterprise Drosostalida (Greece), and Tum Engelliler Kultur Sanat Dayanisma ve Spor Dernegi (Turkey).
MBM Thesis Analyses the Impacts of Job Stress on Immigrant Workers in the Netherlands
Research by Joshua Fidelis Focused on African and Non-African Immigrants
https://www.wittenborg.eu/mbm-thesis-analyses-impacts-job-stress-immigrant-workers-netherlands.htm
Having observed the increasing diversity in the Dutch workforce and the challenges faced by immigrant workers, Wittenborg student Joshua Fidelis, who recently completed an MBM degree in Human Resource Management, decided to research this topic for his master’s thesis.
Fidelis, who is originally from Nigeria, noticed a significant gap in the existing literature regarding the impacts of job stress on African and non-African immigrant workers in the Netherlands. “I felt that investigating this topic was not only relevant but also crucial for addressing the challenges faced by this group of employees. This topic is highly relevant because, by understanding the experiences of immigrant workers, we can contribute to the improvement of their well-being, work productivity and job performance.”
He adds that while previous literature focused on either African immigrants or non-African immigrants in the Netherlands, his research addressed both groups. The purpose was to understand the impacts of job stress on these workers regardless of their specific backgrounds, ethnicity or race.
Carving out her Path: Wittenborg Graduate Reflects on Academic and Professional Journey
Rousanna Baird’s Career Shaped by Variety of Experiences
where savannahs meet the jungle at the foot of the Kanuku Mountains, Wittenborg graduate Rousanna Baird had always dreamed of experiencing more of the world. While growing up in Guyana, she became fascinated by Europe’s rich history, culture and art, and also felt the urge to promote social change. “When I was 10, living in Lethem, I saw a magazine featuring the drought and famine in Africa, and it ignited my desire to work for the United Nations. That was a pivotal moment in my life,” she stresses.
After graduating from high school, instead of going straight to university, Rousanna gained professional experience in fields such as marketing, public relations and fashion before deciding to pursue her dream of living abroad.
Then, between 2012 and 2013, she had the opportunity to participate in a UN educational programme in Norway that was highly transformative. During this period, Rousanna learned about the fundamentals of the United Nations and non-governmental organisations as well as the work these institutions do in order to deal with the world’s problems. She also travelled to Rwanda, Uganda and South Sudan with her class in the context of a project that analysed the effectiveness of actions conducted by NGOs in refugee camps.
Wittenborg Welcomes 89 New Students from 20 Countries for the September Start
Introduction Week Features Informative Sessions and a Special Welcome Lunch
https://www.wittenborg.eu/wittenborg-welcomes-89-new-students-20-countries-september-start.htmhttps://www.wittenborg.eu/wittenborg-welcomes-89-new-students-20-countries-september-start.htm
As a new academic 'September' block begins, 89 students representing 20 different nationalities were welcomed by Wittenborg, across its three campuses, at the start of their educational journey. This diverse group hails from Chile, China, India, Netherlands, USA, Iran, Kenya, Kazakhstan, Belarus, Sri Lanka, Bangladesh, Morocco, Somalia, Nigeria, Pakistan, Turkey, Uganda, South Korea and Vietnam. The Business School has 6 entries a year in its BBA, MSc and MBA programmes, and expects a further 70 new students to join in October and another 50 new students in December!
This year, from 29 August to 1 September, Wittenborg's new students participated in the school’s Introduction Week, which takes place at the beginning of each block. Throughout this period, they engaged in various sessions aimed at familiarising them with the institution and providing valuable insights into life in the Netherlands, or in the case of Munich, life in Germany. Introduction Week was held at the main campus Apeldoorn, and the Amsterdam and Munich locations.
The Courage to Start Again: MBA Graduate Beginning New Career in the Netherlands
MBM Graduate Starts International Career in Marketing
Tram La Currently Working as Marketing Executive for Kraft Heinz
https://www.wittenborg.eu/mbm-graduate-starts-international-career-marketing.htm
For Wittenborg graduate Tram La, who recently completed an MBM degree in Digital Marketing and Communication, moving to the Netherlands to pursue her programme was a way to get out of her comfort zone and invest in personal growth. “This was the first time that I travelled so far away without my parents; up to that point I had never travelled out of Asia, and my longest trip had been a two-hour flight to Thailand,” the Vietnamese student highlights.
While living in Vietnam, La obtained a bachelor’s degree in Commerce and Business, and she had the opportunity to work as a marketing professional for large companies such as Kantar Millward Brown, LG and Pepsi.
However, she decided to broaden her horizons, update her knowledge and experience a new environment by joining a master’s programme abroad. After doing some research, La found information on Wittenborg and realised that the digital marketing courses offered by the school were really up-to-date. She applied for the programme and also for the Holland Scholarship, successfully being accepted for both.
Research Investigates How University Instagram Profiles Shape Student Choices
Polina Kuyukina’s Thesis Reveals Influential Factors in Prospective Students’ Programme Choices
Digital media has been evolving fast and, in many ways, supplanting traditional media tools. These changes are also significant in the field of higher education and have influenced the relationship between institutions and students. For this reason, MBM student Polina Kuyukina decided to conduct her thesis research on how the functional and emotional characteristics communicated by Dutch universities on Instagram affect the study choices of international students who apply for bachelor’s and master’s programmes.
Kuyukina, who recently obtained a diploma in Digital Marketing & Communication, points out that nowadays it is not enough for businesses to be present on social media platforms and reach their target audience. In addition to that, companies must stand out from their competitors and demonstrate how customers will benefit from their products or services.
Study Investigates How Tweets Influence Cryptocurrency Market Behaviour
Parsa Motamedi’s Master’s Thesis Analyses Popular Cryptocurrency Cardano
In a world where both cryptocurrencies and Twitter are immensely popular, there is a high chance that there would be a mutual relationship between them. Having considered this possibility, Parsa Motamedi, who recently obtained an MBM degree in Entrepreneurship & Innovation, decided to investigate this phenomenon for his master’s thesis.
Motamedi, who pursued his programme at Wittenborg’s Munich study location, focused his analysis on the correlation between the tweets by US opinion leaders and the market behaviour for cryptocurrency Cardano.
“For me, this is a relevant topic of study because nowadays a lot of people just want to make easy money, and they want it to be automatic. And when it comes to social media, Twitter is really powerful; it is used with such high frequency and raw emotion, and people really consider it their diary or their personal blog. We all love to find the correlations between things, and that is really fascinating to me, the way everything is connected and how we can see that on a scientific level and on a deeper level,” he highlights.
Wittenborg Nominated for Prestigious PIEoneer Awards
WUAS Short-listed in Categories of Student Support and Business School of the Year
https://www.wittenborg.eu/wittenborg-nominated-prestigious-pieoneer-awards.htm
Wittenborg is proud to have been short-listed at the PIEoneer Awards, one of the most prestigious international awards in the field of higher education. The institution has been nominated in two categories: Student Support and Business School of the Year. The award ceremony will take place in London on 22 September, at the Hilton Bankside Hotel, and will be attended by the president of Wittenborg Peter Birdsall and the school’s CEO Maggie Feng.
While Wittenborg graduate Olumide Omotoso was a finalist in the category International Alumni of the Year in 2019, it is the first time that the school itself is nominated for the PIEoneer Awards. Birdsall said that it is an honour for Wittenborg to be in the list of finalists, highlighting that the PIE News is a leading publication of news articles and analyses as well as a world-renowned resource for discussions on international higher education.
Employability Skills of International Graduates Analysed in MBM Thesis
Sophia Faraji’s Study Highlights Talents Brought by Internationals to the Netherlands
https://www.wittenborg.eu/employability-skills-international-graduates-analysed-mbm-thesis.htm
Wittenborg’s External Relations & Events Coordinator, Sophia Faraji, recently reached a new milestone in her career by completing an MBM degree in Digital Marketing and Communication at the school.
Based on her professional and personal trajectory, Faraji decided to focus her thesis research on the employability skills and abilities of international graduates from universities of applied sciences in the Netherlands.
“As someone working in the External Relations Department at Wittenborg, my primary responsibility is to facilitate interactions between the institution and the broader community. One crucial aspect of this role is to ensure that our international graduates possess the necessary skills and abilities to succeed in the job market, both within the Netherlands and globally. By researching this topic, I aimed to gain a comprehensive understanding of the specific employability needs and challenges faced by our international graduates,” she highlights.
Wittenborg Research Centre Hosts Digital Skills Workshop as part of INFLUERA project
Promoting and fostering entrepreneurial skills for digital influencers
On 19 June, Wittenborg Research Centre hosted a Digital Skills workshop as part of the Erasmus+ funded project 2021-2-PL01-KA210-YOU-000049841 “Entrepreneurial Toolkit for the Digital Influencer’’ (INFLUERA). Wittenborg is a project partner alongside three other partner organisations from three countries: Fundacja Eduvibes (Poland), Social Cooperative Enterprise Drosostalida (Greece), and Tum Engelliler Kultur Sanat Dayanisma ve Spor Dernegi (Turkey).
MBM Thesis Analyses the Impacts of Job Stress on Immigrant Workers in the Netherlands
Research by Joshua Fidelis Focused on African and Non-African Immigrants
https://www.wittenborg.eu/mbm-thesis-analyses-impacts-job-stress-immigrant-workers-netherlands.htm
Having observed the increasing diversity in the Dutch workforce and the challenges faced by immigrant workers, Wittenborg student Joshua Fidelis, who recently completed an MBM degree in Human Resource Management, decided to research this topic for his master’s thesis.
Fidelis, who is originally from Nigeria, noticed a significant gap in the existing literature regarding the impacts of job stress on African and non-African immigrant workers in the Netherlands. “I felt that investigating this topic was not only relevant but also crucial for addressing the challenges faced by this group of employees. This topic is highly relevant because, by understanding the experiences of immigrant workers, we can contribute to the improvement of their well-being, work productivity and job performance.”
He adds that while previous literature focused on either African immigrants or non-African immigrants in the Netherlands, his research addressed both groups. The purpose was to understand the impacts of job stress on these workers regardless of their specific backgrounds, ethnicity or race.